Cookie Transparency & User Choice

Cookie Policy

Comprehensive disclosure of first-party cookies, local storage identifiers, and privacy-preserving analytics utilized on TradeNov.

Effective Date: October 2026. This Cookie Policy explains how TradeNov Financial Technologies ("TradeNov", "We", "Us") employs cookies, web beacons, and local storage tokens across www.tradenov.com and our web applications.

1. What Are Cookies and Local Storage?

Cookies are compact text files placed on your browser or mobile device when you access our platform. Along with modern web storage (HTML5 LocalStorage and SessionStorage), they allow TradeNov to remember your authenticated session, preserve display preferences (e.g. Dark Mode vs. Light Mode), and maintain secure real-time WebSocket communication for live price signals.

2. Categories of Cookies Employed on TradeNov

A. Strictly Necessary & Security Cookies

Essential

These cookies are mandatory for the platform to operate securely. They handle encrypted JWT authentication tokens, Cross-Site Request Forgery (CSRF) protection, and rate limiting to prevent automated bot attacks on trading endpoints.

Identifiers: token, auth_token, accessToken, __cf_bm, csrf_token

B. Functional & User Preference Cookies

Functional

These tokens store your preferred application layout, selected trading segments (Nifty, BankNifty, Commodities), favorite expert filters, and chart display preferences so you do not have to reconfigure them on every page visit.

Identifiers: tradenov_theme, layout_mode, preferred_segment

C. Privacy-Preserving Analytics & Campaign Attribution

Analytics

We use aggregated, anonymized telemetry (such as Google Analytics 4 with IP masking and Meta Conversion API) to identify slow page load times, broken links, and measure advertising conversion effectiveness. These cookies NEVER collect your portfolio values, passwords, or personal banking data.

Identifiers: _ga, _ga_*, _fbp, utm_source, gclid

3. How to Manage and Block Cookies in Your Browser

You possess complete autonomy to accept, reject, or purge cookies through your browser settings at any time:

Google Chrome: Settings > Privacy and security > Third-party cookies > Block third-party cookies.
Apple Safari (macOS & iOS): Preferences > Privacy > Prevent cross-site tracking > Block all cookies.
Mozilla Firefox: Settings > Privacy & Security > Enhanced Tracking Protection (Strict).
Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies and site data.

Notice: If you disable strictly necessary cookies, authentication sessions will expire immediately, requiring you to re-login via OTP on each page navigation.